🏆 Brand Shame Board

Which brands are shrinking their products the most? Here's the leaderboard.

🥇

Aldi

29.9%

avg shrinkage

2 products tracked

🥈

WM Partners LP

20.1%

avg shrinkage

2 products tracked

🥉

Unilever

18.7%

avg shrinkage

4 products tracked

🥇

Aldi

2 products • 2 reports

Avg shrinkage

↓29.9%

Products:

Garlic Powder-37.6%Benton's Wafer Rolls-22.2%

🥈

WM Partners LP

2 products • 2 reports

Avg shrinkage

↓20.1%

Products:

Raw Sugar Hand Soap-29%Raw Sugar Shampoo/Conditioner-11.1%

🥉

Unilever

4 products • 5 reports

Avg shrinkage

↓18.7%

Products:

Hellmann's Mayonnaise-33.3%Breyers Ice Cream-25%Breyers Ice Cream-14.3%Ben & Jerry's Pint-12.5%Dove Body Wash-8.3%

Procter & Gamble

2 products • 2 reports

Avg shrinkage

↓17.9%

Products:

Charmin Ultra Soft-25%Bounty Paper Towels (6 pack)-10.8%

Mondelēz

2 products • 2 reports

Avg shrinkage

↓16.1%

Products:

Cadbury Dairy Milk-20.5%Toblerone-11.7%

Frito-Lay

4 products • 4 reports

Avg shrinkage

↓15.2%

Products:

Lay's Classic Potato Chips-23.1%Cheetos Puffs-15.8%Doritos-11.9%Tostitos Scoops-10%

J.M. Smucker

1 products • 1 reports

Avg shrinkage

↓14.7%

Products:

Folgers Coffee-14.7%

PepsiCo

2 products • 3 reports

Avg shrinkage

↓14.3%

Products:

Tropicana Orange Juice-18.8%Gatorade-12.5%Tropicana Orange Juice-11.5%

Tillamook

2 products • 2 reports

Avg shrinkage

↓13.4%

Products:

Tillamook Ice Cream-14.3%Tillamook Cheddar Block-12.5%

#10

Coca-Cola

1 products • 1 reports

Avg shrinkage

↓12.5%

Products:

Powerade-12.5%

#11

Nestlé

1 products • 1 reports

Avg shrinkage

↓12.5%

Products:

Häagen-Dazs Ice Cream-12.5%

#12

General Mills

2 products • 2 reports

Avg shrinkage

↓11.7%

Products:

Cocoa Puffs-11.8%Cheerios Family Size-11.5%

#13

Hormel

1 products • 1 reports

Avg shrinkage

↓9.4%

Products:

Skippy Peanut Butter-9.4%

#14

Kellogg's

3 products • 3 reports

Avg shrinkage

↓8.7%

Products:

Frosted Flakes-9.9%Pringles Original-8.5%Raisin Bran-7.8%

#15

Pepsi-Co

1 products • 1 reports

Avg shrinkage

↓8.3%

Products:

Tropicana Orange Juice-8.3%

#16

Ferrero

1 products • 1 reports

Avg shrinkage

↓7.7%

Products:

Nutella-7.7%

#17

Colgate-Palmolive

1 products • 1 reports

Avg shrinkage

↓7.5%

Products:

Irish Spring Soap Bar-7.5%

#18

Kraft

1 products • 1 reports

Avg shrinkage

↓6.3%

Products:

Philadelphia Cream Cheese-6.3%

#19

Proctor & Gamble

1 products • 1 reports

Avg shrinkage

↓4.6%

Products:

Dawn Platinum Plus PowerSuds Liquid Dish Soap Refill -4.6%

#20

Arizona

1 products • 1 reports

Avg shrinkage

↓4.3%

Products:

Arizona Iced Tea-4.3%

#21

Mars

3 products • 25 reports

Avg shrinkage

↓1.3%

Products:

M & M's-12.5%Snickers-12.5%Snickers-8.6%M & M's-8.6%Snickers-6.3%+20 more

#22

Classico

1 products • 1 reports

Avg shrinkage

↓0.0%

Products:

Pasta Sauces-0%